Few things are more satisfying than a before-and-after transformation. Originally designed in 2016, this identity no longer reflected the scale, vision, or caliber of the company a decade later. As the business evolved from a local contractor into a brand focused on creating exceptional homes, its visual identity needed to evolve with it.
Inspired by mid-century Swiss design, the new system is structured, confident, and precise—qualities that mirror the company’s craftsmanship. Editorial and architectural influences elevate the brand beyond a service provider, positioning it as a curator of aspirational living and setting it apart from the conventions of the regional homebuilding market.